Institute, Motivation Show Team for 'Marketing Days'

2,200+ exhibitors, 120 seminars slated for combined shows

The In-Store Marketing Institute and Hall-Erickson Inc. are joining forces with other leading marketing associations to host Marketing Days, a three-day event combining the best of the In-Store Marketing Expo and The Motivation Show. Nearly 30,000 representatives from diverse marketing disciplines are expected at the event, to be held September 26-28 at Chicago's McCormick Place.

Marketing Days will feature several events hosted by both The In-Store Marketing Expo and The Motivation Show. The In-Store Marketing Expo will feature two dozen seminars and 200 exhibitors with a focus on packaging, retail media and in-store displays. A new Packaging Pavilion and Retail Media Forum are designed to bring a deeper understanding of the strategies needed to succeed in-store.

The Motivation Show will feature more than 2,000 exhibitors representing the world's leading suppliers of products and services related to all aspects of people performance in business. The Motivation Show provides a wide variety of paid workshops and free seminars on all aspects of incentive programs, motivation, meetings, recognition and people performance management.

Nearly 20 leading organizations featuring more than 100 experts will present educational seminars, exhibits and networking opportunities. Invitation-only events will be hosted by organizations including the Promotion Marketing Association (PMA), Event Marketer, Information Resources Inc. (IRI), Incentive Marketing Association (IMA), Association of Retail Marketing Services, (ARMS), Meeting Professionals International (MPI), Institute of Packaging Professionals (IoPP), and Eric Mower & Associates.

Published: June 2006

Source: In-Store Marketing Institute

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